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Hospitality and tourism are among the key pillars of the Croatian economy, directly accounting for more than a tenth of GDP, and nowhere is this felt more than in Split and Dalmatia, where we have worked for more than 30 years. RSM Croatia helps hotel owners, campsite operators, restaurant groups and international investors turn a short season into a business that performs all year round. You focus on your guests; we make sure the numbers, tax, payroll and funding keep pace with your plans.
Challenges in Croatian hospitality and tourism
The season lasts a few months, but costs, loan repayments and obligations to staff run all year. At the same time, guests, tour operators and lenders expect more: higher categories, longer seasons and proof of sustainable operations.
- Off-season liquidity – uneven cash flow and planning working capital for the winter months.
- Seasonal and foreign staff – hiring and paying a large workforce at short notice.
- Investing in quality – upgrading categories, adding wellness and facilities that extend the season.
- Tax rules – VAT specifics in tourism, tourist tax and, where it applies, the property tax in force since 2025.
- ESG requirements – questionnaires from tour operators, booking platforms and banks.
How we help hospitality and tourism businesses
EU funds
We identify grants and incentives for tourism, prepare applications and manage delivery through to payment.
Business plans and studies
Investment and feasibility studies for banks, HBOR and investors when you build, refurbish or upgrade a property.
Real Estate Desk and M&A
Buying or selling a hotel, campsite or tourism company, with due diligence, valuation and tax structuring.
Payroll
Accurate, on-time payroll for seasonal, permanent and foreign staff, including statutory reporting and HR administration.
Tax advisory
VAT in tourism, tourist tax, property tax where it applies, and structuring the ownership of hotels and other assets.
Accounting
Bookkeeping built around seasonal operations, with monthly reporting on revenue and costs per property.
ESG services
The energy, water and carbon data tour operators and lenders ask for, and an ESG strategy built on it.
Why RSM Croatia
We know the Adriatic from the inside
For more than three decades our Split team has worked with hotels, campsites and tourism groups on the coast and the islands.
From idea to funded investment
We have helped clients secure more than EUR 400 million in grants through more than 350 projects for EU and other funding.
Local and global
Offices in Split and Zagreb, and the RSM network in 120 countries when your investor is based abroad.
Frequently asked questions
Depending on the calls currently open, tourism businesses can seek support for better accommodation, energy efficiency, digitalisation and new facilities. Before preparing an application, we check whether your project fits the call and how competitive it is.
We build a month-by-month cash flow plan aligned with loan repayments, payroll and investment, and compare it regularly with actual results. You see early on when to secure working capital or defer an investment.
Seasonal staff are usually on fixed-term contracts, so many people must be registered and deregistered at short notice, with overtime, Sunday and holiday work, accommodation and meals calculated correctly. We run payroll, JOPPD reporting and HR administration, and track residence and work permit deadlines for foreign staff.
