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more- RSM, the world 6th largest consulting and auditing network, carried out financial and tax due diligence for Primo Water Europe, a leading provider of sustainable drinking water solutions, during the acquisitions of Eureau Sources and Defeaus, French companies specializing in the marketing and packaging of spring water.
- Thanks to this operation, RSM's Corporate Finance division strengthens its position with listed international companies during their strategic acquisitions in Europe.
Primo Water Corporation, a leading provider of sustainable drinking water solutions in North America and Europe, announced that Primo Water Europe has acquired Eureau Sources and Defeaus, two French companies specializing in the marketing and packaging of spring water.
- Eureau Sources, founded in 1996, specializes in packaging spring water in 5-gallon returnable bottles for refrigerated water coolers. In 2016, the company became the French leader in bottling water in carafes. Eureau Sources draws water from four sources in the Cantal, Indre et Loire, Oise, and Vaucluse regions to effectively cover the entire French territory.
- Defeaus was founded in 1996 and has been marketing HERMES spring water since 2015. Located in Hautes-de-France, in the heart of the Oise, the water is bottled on-premise and distributed mainly in the Ile de France region to commercial and residential customers.
This acquisition reinforces Primo Water Corporation’s strategy to offer sustainable water solutions to customers across its footprint.
RSM Team
The RSM team involved was made up of:
- Financial due diligence: Eric Fougedoire, Maxime Pothron, Hugo Menkhoff, Loic Van Cauwelaert.
- Tax due diligence: Vital Saint-Marc, Leila Meach.
About Primo Water Corporation
Primo Water Corporation is a leading pure-play water solutions provider in North America and Europe and generates approximately $2.1 billion in annual revenue. Primo operates largely under a recurring razor/razorblade revenue model. Primo's razorblade offering is comprised of Water Direct, Water Exchange, and Water Refill.
Primo's water solutions expand consumer access to purified, spring, and mineral water to promote a healthier, more sustainable lifestyle while simultaneously reducing plastic waste and pollution. Primo is committed to its water stewardship standards and is proud to partner with the International Bottled Water Association (IBWA) in North America as well as with Watercoolers Europe (WE), which ensure strict adherence to safety, quality, sanitation and regulatory standards for the benefit of consumer protection.
About RSM
RSM is the world's 6th largest audit, consulting and accounting network, present in over 120 countries. It currently has more than 53,000 employees and partners.
In France, RSM, a major player in auditing, consulting and accounting, is present in the main regional economic centers, with offices in Paris, Lyon-Chambéry-Grenoble, Montpellier-Nîmes, Nantes-Laval, Strasbourg-Colmar, Aix-en-Provence, La Réunion and Mayotte. RSM now has more than 1,200 professionals throughout the country. It intends to continue its regional development. The group has structured its multidisciplinary offer around 5 business lines: Audit, Expertise, Consulting, HR-Social / Payroll, Legal & Tax.
RSM – Corporate Finance
The Corporate Finance practice of RSM assists companies and their managers, investment funds, as well as investors and shareholders, in France and abroad, in order to secure and optimize their financial decisions. It has 20 professionals in Paris and in the regions, including 3 partners. RSM Corporate Finance provides transaction services, valuation and complex financial modeling, capital transactions and restructuring.
Primo Water Corporation est l'un des principaux fournisseurs de solutions d'eau en Amérique du Nord et en Europe, qui génère un chiffre d'affaires annuel d'environ 2,1 milliards de dollars. Primo fonctionne en grande partie selon un modèle d'entreprise de type « Razor/Razorblade ». L'offre de Primo se compose des services Water Direct, Water Exchange et Water Refill.
Les solutions d'eau de Primo élargissent l'accès des consommateurs à l'eau purifiée, à l'eau de source et à l'eau minérale pour encourager un mode de vie plus sain et plus durable tout en réduisant les déchets plastiques et la pollution. Primo est déterminée à respecter ses normes de gestion de l'eau et est fière de s'associer à l'International Bottled Water Association (IBWA) en Amérique du Nord ainsi qu'à Watercoolers Europe (WE), qui assurent un respect strict des normes de sécurité, de qualité, d'hygiène et des normes réglementaires au bénéfice de la protection des consommateurs.
RSM est le 6ème réseau mondial d’audit, de conseil et d’expertise comptable, présent dans plus de 120 pays. Il regroupe aujourd’hui plus de 53 000 collaborateurs et associés.
En France, RSM, acteur significatif en audit, expertise et conseil, est présent dans les principaux pôles économiques régionaux, avec notamment des bureaux à Paris, Lyon-Chambéry-Grenoble, Montpellier-Nîmes, Nantes-Laval, Strasbourg-Colmar, La Réunion et Mayotte. RSM regroupe aujourd’hui plus de 1 250 professionnels sur le territoire. Il entend continuer à poursuivre son développement régional. Le groupe a structuré son offre pluridisciplinaire autour de 5 métiers : l’Audit, l’Expertise, le Conseil, RH-Social / Paye, Juridique & Fiscal.
Le pôle Corporate Finance de RSM accompagne les entreprises et leurs dirigeants, les fonds d’investissements, ainsi que les investisseurs et actionnaires, en France et à l’international, afin de sécuriser et optimiser leurs décisions financières. Il regroupe 20 professionnels à Paris et en régions, dont 3 associés. RSM Corporate Finance intervient sur des missions de Transaction services, Evaluation & modélisation financière complexe, Opérations en Capital et Restructuring.
