Kirsty McGovern-Hooley

Senior Manager - Canberra

Areas of focus

Business Advisory

Disability Services and NDIS

Job title

Senior Manager

Office Location

Canberra

Send me an email

+61 2 6217 0300

Kirsty-McGovern Hooley is a Senior Manager in the Canberra Business Advisory division.

Kirsty is RSM’s National Disability Insurance Scheme (NDIS) Subject Matter Expert, providing Business Advisory support to disability service providers, community, aged care, regional hospitals, and healthcare services operating under NDIS and aged care fee for service funding.

Kirsty is experienced in developing activity-based costing, costing and pricing, market analysis, demand and supply and business process mapping.

"I thrive on understanding what motivates people to change behaviour - whether it is unpicking consumer data and insights, conducting financial modelling or restructuring organisations processes and procedures, it's about finding the lever that drives change."

Kirsty is also specialises in Not-For-Profits (NFPs) and has experience in providing NFP governance and restructure reviews and change management projects including working with large Arts organisations in the ACT and a national federated peak body providing family and children services. charts and graphs

Kirsty has extensive experience helping large organisations and peak bodies with economic development and change management projects such as the detailed consultation and financial viability and funding model analysis of the Lawn Bowls industry and in the ACT.

Before Kirsty joined RSM, she worked at the leading Australian advertising and branding agency in media strategy for 17 years, continuing on to manage blue-chip technology clients across the Asia-Pacific, developing media strategy campaigns, conducting market research and developing marketing investment strategies for optimal return on investment.

Kirsty is an active community member and is the elected Vice President of the ACT Council of Parents and Citizens Association.

Kirsty was awarded Corporate Volunteer of the Year in 2019 for her RSM pro bono work with Marymead Autism Centre

Solutions Kirsty Mcgovern-Hooley provides

Kirsty provides expert knowledge in the following areas:

Activity-based costing – Kirsty has extensive experience assisting NDIS providers with ABC modelling assessing the business structure and sustainability against the NDIS Cost Model.
Business intelligence – Kirsty has conducted analysis of sustainability and feasibility for various NDIS and aged care services.
Business sustainability reviews - Kirsty is experienced in financial modelling, developing activity-based costing and unit costing in disability and community service industries, and working with clients to implement changes.
NFP governance and strategy - Kirsty worked with a national federated organisation to review Governance structure, strategy and organisational change, designing effective internal and external stakeholder engagement processes and developing key governance documents and supporting engagement forums for members.
workflow, processes and procedures – In recent engagements, Kirsty has conducted process mapping for disability, health, aged care and community service organisations, recommending improvements in organisational processes, digital systems and processes to improve accuracy, timeliness and efficiency.
Market intelligence – Providing market-driven solutions for businesses including market gap and market share analysis, brand marketing and strategic growth propositions.

significant Projects

Provided advisory services to two arts ACT-funded arts centres to assess the sustainability of the business operating models.
Developed activity-based costing tools to support industry development.
Reviewed and recommended fee structures for a leading Aged Care and NDIS affordable housing provider to support the transition to NDIS services while maintaining compliance obligations.
Undertook activity-based costing to review the feasibility of NDIS services for Tasmanian service providers. Developed a roadmap to financial sustainability.
Provided Business Advisory coaching and market scoping/ analysis for child-care services business in NSW/ACT.
Provided governance advice and business transformation support to national federated children’s services provider funded by the Department of Social Services.
Worked with peak bodies to deliver business feasibility analysis for members to deliver in-home aged care and NDIS services. Key considerations in the project included determining costs for delivery of culturally competent services, the capital investment required to establish services and market viability.